About MARKETIKA

  1. Journal Title: Marketika: Indonesian Journal of Retail Management
  2. Initials: Marketika
  3. Frequency: June and December
  4. Print ISSN:-
  5. Online ISSN: -
  6. Editor in Chief: Matius Paundanan, S.Si, M.Si
  7. DOI: 
  8. Publisher: Lembaga Penelitian dan Pengabdian Kepada Masyarakat, Universitas Widya Nusantara

Marketika: Indonesian Journal of Retail Management is a scientific journal published by Universitas Widya Nusantara that disseminates research findings, scholarly studies, and conceptual perspectives in the fields of retail management, marketing, and business strategy. The journal serves as an academic platform for researchers, lecturers, practitioners, and students to share knowledge and the latest developments in the retail industry at both national and international levels.

This journal is published biannually, with issues released in June and December.

The journal is committed to encouraging the advancement of knowledge, particularly in both modern and traditional retail sectors, including business innovation, digital transformation, and the evolving dynamics of consumer behavior in the world of commerce.